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Phil Willmott

What to expect when the immersive THE GREAT GATSBY returns

The Great Gatsby - Immersive London Lots of information has just been released about plans for the return of THE GREAT GATSBY, the West End’s hit immersive production. Here’s what they’re saying about what you can expect when the experience reopens on October 1st.

Producers Louis Hartshorn and Brian Hook tell us -

"We’re delighted The Great Gatsby is returning to its London home. We’re deeply proud of the team who have worked so skilfully and passionately - with input from the Culture Task Force, Equity, and Westminster, - to welcome back our audiences and restore some of the cultural offering in London that has been missing for far too long. We are really excited to welcome folks back to Gatsby's mansion in a responsible and measured way, and to be one of be the first shows in the West End that is able to re-open its doors to fans.

We’ve definitely missed telling this beautiful story each night. It has been a joy to bring back some of the original creators of Gatsby after half a decade, to revisit, revive and augment the production, with new scenes and new choreography that should be exciting for fans old and new.”

  • The Gatsby team have have re-imagined and re-set the production as an Art Deco Masquerade Ball, with audience members wearing compulsory face coverings to complement their fabulous attire.
  • The show’s costume designer, Heledd Rees is to create a bespoke face covering that will be available to purchase at the venue should patrons require, with a portion of the proceeds going to The Theatre Artists Fund.
  • Jay Gatsby invites you to one of his infamous large parties. the champagne flows and as the drama unfolds the man himself will be the perfect host. As invites go, this is the hottest in town. A hedonistic world of red hot rhythms, bootleg liquor and pure jazz age self-indulgence awaits.
  • Audiences are encouraged to dress to the nines and immerse themselves in a heart racing adaption of F Scott Fitzgerald’s seminal tale of the Roaring Twenties.
  • Full casting has been announced: Craig Hamilton will play ‘Gatsby’, Lucinda Turner will play ‘Daisy’, James Lawrence will play ‘Nick’, Dean Graham will play ‘Tom’, Lucas Jones will play ‘George Wilson’, Ivy Corbin will play ‘Jordan’, MJ Lee will play ‘Myrtle Wilson’, Hugh Stubbins will play ‘Rosy Rosenthal’, Aimee Barrett will play ‘Lucille’ and Alex Wingfield will play ‘Joey’.
  • The capacity of the venue has been significantly reduced to help patrons – coming as individuals or in household groups – to keep a safe distance from others; and the nature of the show means that audience members can choose where they stand and move throughout the performance, naturally enabling social distancing.
  • The show content is being altered and updated to avoid any activity that would be considered high risk, and the actors will be further trained to keep groups of audience following the story, whilst remaining at a safe distance.
  • Temperature checks will be undertaken for audience and staff on arrival. The venue will be deep cleaned before and after every performance, bar equipment sterilised, and hand sanitisers will be available throughout the venue.
  • The Producers are also still planning for the eventuality that the show can’t proceed, or individual patrons can’t attend, and are offering a no-questions-asked exchange policy.
  • Venue IMMERSIVE | LDN is a 32,000sq ft historic building in the heart of Mayfair, which was home to the Queen Victoria’s Rifles Association until 2017.
  • First conceived in 2015 when director Alexander Wright and producer Brian Hook were running The Fleeting Arms - a pop arts and community pub in an abandoned building in York, the show then ran in York in 2016 with a parallel production in Sheffield, and was produced by the Guild of Misrule . The Great Gatsby first came to London as part of VAULT Festival in 2017 and sold out before the show opened. Since then the show has run in Wales in co-production with Theatr Clwyd, at Halifax’s Square Chapel, and at Castle Howard in North Yorkshire. All the while the show has played night after night at Gatsby’s Drugstore in London SE1, inviting audiences into the hedonistic world of F. Scott Fitzgerald’s extraordinary tale, and in 2018 it became the UK’s longest running immersive production.